2024 Review: What Happened and What I learned This Year
Ever wondered what it looks like to leave a cushy 9-to-5 to chase your passion? Here’s my 2024 journey as a Palestinian entrepreneur.
January
Highlight: Launched the Tatreez Talk podcast with my tatreez bestie, Amanne of Min Amanne.
Lesson: There’s power in sharing authentic stories to build community—and ours still need to be told.
February
Highlight: Introduced the Craft Your Dream Thobe digital course for the first time.
Lesson: Telling your story through your thobe is pure magic.
March
Highlight: Left my 9-to-5 at Mastercard to dedicate myself fully to Lina’s Thobe.
Lesson: Your value isn’t in how much you earn but in the impact you make for your community.
April
Highlight: Workshops galore for Arab American Heritage Month.
Lesson: Symbolic observances won't stop a genocide but you do it for those in the room who feel unsafe in their workplace.
May
Highlight: Collaborated with Deerah Co. on a virtual Tatreez Vest workshop.
Lesson: The right partnerships (+ humans) amplify impact.
June
Highlight: Dubai + Amman adventures with Amanne, meeting tatreez lovers far and wide.
Lesson: Tatreez connects hearts across oceans and generations.
July
Highlight: Transitioned Tatreez Talk into seasonal episodes.
Lesson: Showing up authentically—even with breaks—keeps your people rooting for you.
August
Highlight: Launched the Tatreez Lab community.
Lesson: True connection happens when people, not platforms, create the magic.
September
Highlight: Hosted Craft Your Dream Thobe and the second annual Tatreez Retreat—both twice!
Lesson: Some experiences are so meaningful, they’re worth repeating.
October
Highlight: Returned to Palestine for 24 hours after being banned since 2014.
Lesson: There’s never a “right” time to visit our occupied homeland—but every second inside is worth it.
November
Highlight: Shared tatreez in person with Zeena Bakery.
Lesson: Palestinian women entrepreneurs with passion and purpose are shaping the future.
December
Highlight: Launched Lina’s Thobe’s first physical tatreez kits.
Lesson: Tatreez is tangible—and it’s best shared through hands and hearts.
How many do you relate to? Tatreez has taught me more than I ever imagined, both in business and in live. What resonates with you?
To everyone who was part of this journey, thank you. Here’s to more stories, connections, and tatreez in 2025. And if you are new here, hi I’m Lina. If you want to tell your story through tatreez (especially via a handmade thobe), I am here to help!
